Like many fitness trackers already on the market for humans, WonderWoof creates fitness goals based on weight, age and, in the dogs’ case, breed, encouraging more exercise on lazy days and praising physical achievements. Users can log on to the free application to connect with other pet owners in the network and track their dog’s progress by manually inputting its activity, or purchase one of the stylish, fitness-tracking bowties for $99. Fore says that she has struggled to keep up with demand since launching the product at the Consumer Electronics Show in January, adding that female pet owners are the primary drivers of her sales, accounting for approximately 80% of her customer base. Dog days: WonderWoof bowtie keeps track of canine activity. Photograph: WonderWoof WonderWoof is just one of hundreds of products recently introduced into the quickly growing market of connected devices for pets. According to IDTechEx , an emerging technologies market research firm, the market will reach $2.6bn by the year 2025. Some might even consider that a conservative estimate, considering that Americans spent $55.7bn on their animals alone in 2013, $14.3bn of which was spent on veterinary care, and another $13.1bn on supplies. Dedicated pet owners can already choose from a plethora of connected devices to ease the burdens of pet ownership and enhance the connection between human and animal, including health monitors like Wonderwoof, GPS trackers , smartphone-based training tools , remote-controlled camera and laser-pointer systems , and ultrasonic dog bark collars . “The biggest advantage that pet wearables and connected pet devices have are the owners; people will go to great lengths to stay in touch with and keep an eye on and take care of their pets, and that driving force is more than enough to propel this industry to huge heights,” said Zoran Grabovac, the cofounder of PetBot – a connected device that provides two-way audio and video interaction between pets and owners. the latest options for significant aspects in dogshockcollarsreviews.comWhen PetBot goes on sale this summer the $200 device will use facial recognition software to identify the animal, play a sound to call out to it, dispense a treat, and then send a “pet selfie” of the pup enjoying their snack back to the owner. “People increasingly don’t just want to touch or speak to their devices, they want to be spoken back to, they want to hear the other side as well,” said Grabovac.
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